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PPC Agency

Embracing Automated Bidding: How not to let it Flop

PPC managers love to have as much control over their PPC account as possible. But Googleโ€™s automatic bidding algorithms have made great progress in the last few years. They get better and better every year. If youโ€™re still settings bids manually, then it may be time to test automatic bidding. But wait, before you switch …

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PPC Agency

How Do I Select a PPC Agency to Work With?

If you own a company and are searching for assistance with your pay-per-click (PPC) advertising campaigns, you probably already know that it can be challenging to locate a PPC agency that is tailored specifically to the needs of your company. Before you choose tโ€œAdvertising Pay Per Clickโ€ (PPC) agency that will work best for your …

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Ads PPC

11 strategies to cut PPC budget and barely harm performance

This results in a challenge for PPC account managers operating Paid Search ads on Google Ads. Weโ€™re faced with continually fluctuating monthly budgets. If youโ€™re confronted with the potential of decreasing spend but want to negatively affect conversions as little as possible, then there are various alternatives that you might attempt. โ€œAds PPCโ€ The particular …

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